Skip to content Skip to footer

What are you looking to

I provide a collaborative and confidential coaching space for self-exploration

Jo Admiraal

Life Coach

Through our coaching sessions, we’ll examine your beliefs and values, and reshape areas of your life to establish aims and ambitions. Together, we’ll identify the steps needed to achieve them.

By showing up for our sessions, you’re already on your way towards transformation. Sometimes all you need is a safe space to talk and think through things outside of your family or organisation. That’s where I come in – I’m here to connect you to your innate intelligence, building your confidence and finding positive angles. I specialise in active listening, highly tuned intuition, and a warm, non-judgmental coaching environment. I believe deeply in your infinite ability to evolve to your highest potential.


I started working with Joanne during an incredibly difficult period at work. My meetings with Joanne allowed me to reflect on the stress and the way in which I was reacting and coping with the stress. Through these discussions I was filled with confidence and positivity about changes I could make through actions and thinking to move forward and return to a positive state. Joanne is talented in asking questions that truly make you step back and observe your life.


Associate Director. PwC

Within a few sessions working with Jo I had a sense of clarity and confidence, at last! I had a clear understanding of what I needed to do in order feel more in control and excited for my future moves


Creative Director & Brand Producer

Jo was incredible at listening, she summarised my reflections throughout the session, relaying them back to me and either shared an observation or asked one question which more than once made me view things in a different perspective and has given me more to think about after the session. Furthermore, I also took away some clear action points which is helping me get more clarity and confidence.  I can highly recommend Jo to anyone who is looking for a coach who actively listens and can ask questions which will make you go further in your reflections


Head of Marketing & PR

Jo has helped me gain confidence in a time of a career crisis. I had been working as a junior doctor for many years and I wasn’t happy. She has encouraged me to identify my core values and priorities and through that to decide, whether making a career change is going to help me lead a more fulfilling life. I was always wondering whether something creative would be a more fitting career and after evaluating my options I have signed up for a programming bootcamp and right now I’m considering enrolling in a degree program in applied design in the future. I’m still in the middle of the whole process but a sense of continuity that she is open to offer counsel whenever I need it is very reassuring.


Doctor re-training as programmer

Before meeting Jo I had no experience of Life Coaching and only a vague idea of what it was all about, Jo made me feel immediately comfortable with her warm friendly manner and explained how things would work and the many choices I would have in the direction we took. For me this experience has been life changing, helping me to clarify my values and the direction I want to take in my career and personal development. I feel I now have a more positive and confident attitude towards my skills and am working towards creating my own small business and selling my artwork. I am so glad that I took the opportunity to have a life coach and would highly recommend it to anyone who feels ‘stuck’ and lacking direction. Thanks so much Jo!


Art Teacher & Entrepreneur

Just wanted to say a quick thank you Jo. Didn’t know what to expect, life is so hectic and found it really helpful to pause and reflect for once and a whole hour! It left me more positive and motivated to get though this transitionary period I am going through. You gonna do great! Looking forward to our  next session.


Doctor. London

Our sessions with Jo helped us have greater clarity in terms of progressing a project which had caused some family friction. Jo was well prepared, insightful and supportive. Helping us resolve our issues and agree a mutual way forward

Mr & Mrs Stevens

Working with Jo has been a hugely valuable and insightful experience. It has been great to work through some challenging areas at work and to use reflection as a fascinating way to unpack and move forward effectively. I have been able to successfully apply topics covered in our sessions in my day to day activities. I am looking forward to working with Jo in the future!

N W Accenture NYC

Senior Manager

I began working with Jo as I was feeling overwhelmed with work and I was also struggling to find a work/ life balance. I knew I needed a mindset shift but I did not know where to begin or how to achieve such a shift.

After each session with Jo, I could not believe how much lighter I felt and how many realisations I came to within the session. What was particularly helpful for me was that not only did I have these realisations but Jo helped me to see the concrete steps I could take to make a small change or begin to put something into action.

Jo has an incredibly calm yet reassuring presence and she really gave me to confidence to talk openly across many different topics. She does not force her opinion, but she asks considered questions that allow you to see your challenges or worries in a different, more manageable way.


Founder Director

My coaching with Jo has helped me see more clearly the deeply ingrained negative self beliefs I’ve been carrying and provided insight into how I can step into my power. Since working together I feel more confident to make some big changes in my life. Thank you Jo!


Yoga Teacher

Working with Jo is one of the best things I have done for myself and my career in the past months!
Jo is a powerful force: she is a skilled coach, smart leader, empathetic listener and engaging professional. Our sessions are always fun and energising, even when the subject is difficult, and Jo helps create structure and energy that helps me see that I can do hard things.


Consultant, Sustainability and Freelance Writer

Coaching has made me realise how disconnected I am day-to-day, with my true thoughts and feelings. Coaching with Jo  gives me the space to dig into these, to uncover things about myself I did not otherwise know, giving clarity on what’s important.


Junior Project Manager EMF

Get the best blog stories into your inbox!

Go to Top